There's a monster hiding under our beds right now, called "GDPR". Since I am not a lawyer, I will not write about GDPR, but I'll happily use it as bait. 😉 Seriously, though, GDPR is a great reminder that in our business (analytics, optimisation, but actually the web in general), privacy is a topic, and …
Tag: privacy
Privacy with DTM
I am no lawyer, and I do not want to go into any legal or even ethical or moral aspects of EU privacy law. Let's just say this for our American friends: people in the EU do not like to know they're being marketed to. Mostly. They also fear Google more than their own government, …
