Blog Archives

Automating Tests

I feel like a fraud! For months — no! Years! — I have been writing about testing, more specifically automated testing. I have shared my Site Infrastructure Tests github, I have spoken about it at the Adobe Summit in London,

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Posted in Automation, DTM, TDD

Wanna test? Mac Edition

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Yay! Testing! My beloved pet peeve! When I wrote the step by step article on how to set up for testing on Windows, I optimistically and somewhat dismissively wrote I am 100% sure you can easily show your friendly marketer

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Posted in Automation, Integration, TDD

Testing is like an Onion

I have tried to justify my approach to testing for digital marketing a couple of times. Given that tools like ObservePoint or HubScan are available, the fundamental question is: do you need my approach at all? My personal answer to

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Posted in Automation, Integration, Opinion, TDD

Test-driven & agile Analytics revisited

In 2014, I went to Berlin to attend “Digital Analytics Hub”, probably the best “conference” in our business. DA Hub evolved out of Gary Angel‘s Xchange. You sit in small groups of people with one discussion leader, and you speak

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Posted in Integration, TDD

Wanna test? Here’s how

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[2016-06-12 – update – changed github repo] I have been writing about testing for some time now. I have even spoken about it at the EMEA Adobe Summit! So this week, for the first time since starting this blog, let

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Posted in Automation, Integration, TDD

My Summit session now viewable online

This is not technically a post, but May is a month with 5 Tuesdays, so: If you weren’t able to come to Summit, or just missed the session, I’m happy to announce that you can now see Craig Scribner and

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Posted in Integration, TDD

What to Test

I think we can safely say that I have thoroughly gutted DTM by now, and that whatever else I unearth from it now won’t be a pretty sight. That must mean it is time to stop writing about integration, code,

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Posted in Automation, DTM, TDD

TDD – Testing Data Elements and Page Load Rules – part II

Very unlike me, I’m posting the next part just the next day. Call it excitement. Introduction tl;dr: I describe a (rudimentary) tool that can be integrated into automated Maven tests. The tool tests that all data needed for tracking as well

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Posted in Automation, DTM, Integration, Javascript, TDD

TDD – Testing Data Elements and Page Load Rules

From the point of view of IT or development, what your friendly marketer does in her tools really makes no difference, as long as she doesn’t kill the site. But the other way round, she will be very upset if

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Posted in DTM, Integration, Javascript, TDD

TDD and Adobe Analytics

Some time ago I wrote an article in which I dreamt of having some sort of test-driven development capability in online marketing tools. At the time, I said the vendors had to chime in, building hooks, frameworks or APIs into

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Posted in Automation, DTM, Javascript, Principles, TDD

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