There once was a tool with a feature The merits of which like a preacher I praise on this blog And I'm almost agog For it's part of my normal procedure If there is one tool in my toolbox that I have to point out, it's "Charles" by Karl von Randow. Sure, there are others … Continue reading Ode to Charles & Map Local
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How to track Micro-Sites with Vanity URLs
Let's be constructive again. After telling you to say "no" and indulging in some scifi-geekery, I feel it is time to go back to solid technical advice. Let's look at micro sites with vanity URLs. Analysts usually treat them one of two ways: as a marketing channel — concentrating on how they bring traffic / … Continue reading How to track Micro-Sites with Vanity URLs
Tracking w/o Javascript
Almost all web analytics tools these days are tracking using Javascript in the browser, see the post about Basic Tracking. With Adobe Analytics, you have a couple of other possibilities to get data into the system. My colleague Brent Dykes has written a blog article on How to Get Data In and Out of SiteCatalyst … Continue reading Tracking w/o Javascript
Web Analytics for Developers 