This is not technically a post, but May is a month with 5 Tuesdays, so:
If you weren’t able to come to Summit, or just missed the session, I’m happy to announce that you can now see Craig Scribner and me speak about Data Quality!
The recording is available online, though you have to drop your email to get to it.
Craig talks about how automating tag audits makes the life of marketers easier, and he suggests you add some sort of audit score to all dashboards.
In the long run, he argues, it helps people make a very quick and accurate choice of whether to trust data they see, or not.
I am talking about my pet peeve, testing at the interface between development and analysis/marketing.
Have fun watching, and feel free to comment below!